Zira is on the cover of Pallet Enterprise. Read the story →
On the cover · Pallet Enterprise · Nov 2026
On the coverPallet Enterprise, November 2026 →

10 AI Secrets every pallet shop should know.

What works on real pallet lines today, what’s coming next, and how to start with one line instead of betting the business.

Zira · Line 2LIVE
Nailer outfeed

Every pallet inspected, not sampled

Board and nail locations are marked on each pallet, every shift, the same way.

Missing nailsProtruding nailsMissing boardsShifted boards
Zira inspection view
Shift dashboard
1,116 / 1,120 target

Count against target, efficiency and downtime, on a TV the crew can see from the line.

Pallets per hourDowntime by stop
Zira shift dashboard
AI assistant

Ask in plain English

“How did the bandsaw department do this week?” The assistant reads the production data and summarizes the week.

Coming nextSentenceTableChart
From Secret 6 in the cover story
Overhead camera

One camera, taught many jobs

The same camera above a line can count pallets, track uptime and watch the lumber on hand.

CountsUptimeCycle time
From Secret 1 in the cover story
+32% measured vs. estimated
Flags missing or protruding nails
Pallet Enterprise, November 2026 cover: Zira’s AI Vision for Today and Tomorrow, 10 AI Secrets Every Pallet Shop Should Know
The cover story
Featured in the Pallet Enterprise cover story
Georgetown PalletGruber PalletsHinton LumberMcVantage Packaging
+32%Measured vs. estimated output
Gruber Pallets
“Productivity is so high, our forklifts have trouble keeping up.”Adam Winland, President, Georgetown Pallet
5Pallet operations featured in the cover story
Pallets built per hourMissing nailsProtruding nailsMissing or shifted boardsDowntime by stopCycle timeRepairs by stationPallets dismantled by sawPallets built per hourMissing nailsProtruding nailsMissing or shifted boardsDowntime by stopCycle timeRepairs by stationPallets dismantled by saw
Recycled cores gradedBoards checked against tolerancePiece counts at the stackerDefect rates by supplierA photo of every outbound loadCounts into payrollStack lights at the lineShift dashboards on a TVRecycled cores gradedBoards checked against tolerancePiece counts at the stackerDefect rates by supplierA photo of every outbound loadCounts into payrollStack lights at the lineShift dashboards on a TV
Which one are you?

Same camera. Different job for every operation.

Pick the one that sounds like your business. Each one shows what Zira does in an operation like yours, and what customers have seen.

ForNew pallets

Inspect every pallet, not a sample.

For new pallet manufacturers. One camera at the nailer outfeed.

  • Missing or protruding nails, missing or shifted boards
  • Real output and downtime by line and shift
  • A record of every pallet your customers can see
See how it works for new pallets →
ForRecycled pallets

Count every repair. Trust every tally.

For recyclers. Cameras over dismantlers, repair stations and sort lines.

  • Counts by saw, station and shift, without tally sheets
  • Piece-rate payroll from numbers your crew trusts
  • Cores graded and sorted to one standard
See how it works for recycled pallets →
ForNew and recycled pallets

One system for both sides of the business.

For operations that build new and recycle.

  • Nailer inspection and output on the new side
  • Dismantle, repair and sort counts on the recycled side
  • Every line compared on the same numbers
See how it works for both →
ForPallet buyersRetailers and warehouses

Hold suppliers to a standard. Prove what you ship.

For retailers, warehouses and distribution centers.

  • Check inbound pallets and trace problems to the supplier
  • A photo record of every loaded pallet that leaves
  • Fewer rejected loads and chargebacks you can’t dispute
See how it works for pallet buyers →
ForSawmills, lumber and component manufacturers

Your customers’ specs are getting tighter.

Pallet and wood product manufacturers are automating. They want proof, and they want consistency.

  • Boards checked against tolerance at the stacker
  • Real piece counts and downtime by line
  • Counts that feed inventory without retyping a tally
See how it works for mills →
From the cover story

See the work. See the numbers.

A closer look at the pallet lines, production data and shop-floor displays featured in Pallet Enterprise.

Pallet nailing line beneath an overhead camera, with article annotations marking the line and lumber.
One camera. One line.One overhead camera watches a pallet nailing line and the lumber beside it.
Worker at a pallet processing line beneath a Zira display; the article overlay labels payroll, inventory and scheduling.
From the floor to the front officePlant-floor data connects the work on the line to payroll, inventory and scheduling.
Zira display above a shop floor showing counts and targets for Band Saw 2 and Band Saw 3.
A score the crew can seeA shop-floor display shares bandsaw counts and daily and hourly goals with the crew.

Photos and original annotations from the Pallet Enterprise cover story.

The 10 secrets

Ten things every pallet shop should know

The cover story follows one camera on one pallet line: what works today, what’s coming next, and how to put AI to work.

01 to 04 · What works today05 to 07 · What’s coming next08 to 10 · How to put AI to work
01What works today

The camera is no longer just a camera

Add AI to a camera and it becomes a tool you can teach to count, measure and check. The hardware barely changes. What changes is what you teach it, so the question shifts from what sensor to install to what you want to know.

02What works today

Your plant knows more than it tells you

Most plants run on tally sheets and end-of-shift estimates. The value isn’t the video, it’s the data pulled from it: pallets built, how long each took, and when a machine stopped. Measured numbers often don’t match what everyone assumed.

03What works today

Every pallet can be inspected, not just a sample

A person can spot-check. A camera checks every pallet the same way, every shift, for missing or protruding nails and missing or shifted boards, and keeps a record. The same approach grades and sorts recycled cores to one standard.

04What works today

AI changes behavior before it changes machinery

When a crew can see an accurate score, people adjust on their own. Counts everyone trusts mean pay everyone trusts, and supervisors spend less time policing and more time coaching.

05What’s coming next

Every pallet can carry its own data record

Once a camera checks every pallet on the way out, the record already exists: production time, line, measurements and quality result. Quality stops being a promise and becomes something you can show.

06What’s coming next

The dashboard is now a conversation

Managers can ask the plant a question in plain English, like which line had the most downtime last week, and get back a sentence, a table or a chart.

07What’s coming next

The plant floor and the front office are connecting

When cameras see what happens on the floor, much of the typing goes away. Production counts can feed payroll, inventory and orders, so quoting and scheduling run on what actually happened.

08How to put AI to work

The biggest opportunity may not be efficiency

Going faster only helps if speed is the bottleneck. Every business has one limit that matters most, and AI can help show where it is. Aim the first project there.

09How to put AI to work

The smarter AI gets, the less technical you need to be

You don’t program an AI vision system. You show it what good and bad look like, the way you’d train a new hire. No IT department or developers are needed to start.

10How to put AI to work

The smartest first step is a small one

Start with one line and one problem. Do the simple math on what it costs you each month, prove it on one line, then let the results pay for the next step.

Read the full cover story

“Seeing the Bigger Picture: 10 AI Secrets Every Pallet Shop Should Know,” Pallet Enterprise, November 2026.

Read it on Pallet Enterprise →
Try it before you talk to anyone

Find out what your plant isn’t telling you

The one-shift test from the article. It costs nothing and takes one shift.

  1. Pick one line and one shift. The line you think you know best works well.
  2. Write down your expectation. Before the shift, note what the line will produce and how much downtime it will have.
  3. Count for real. Have someone count the pallets and time every stop.
  4. Compare. Any gap between the two numbers is your own business case for better visibility.

Get the one-page worksheet

Print it, run the test on one shift, and keep the numbers. Or we can run it with you.

Download the worksheet (PDF) → Run it with us →
Straight answers

Five questions to ask any AI vendor

The article lists five questions every pallet shop should ask before buying AI. Here are our answers, including what we can’t do yet.

01What exactly will this measure in my plant, and how accurate is it today?+
Anything a camera can see on the line: pallets built, repaired or dismantled, cycle time, and when a machine stopped and for how long. On quality, it checks for things like missing or protruding nails and missing or shifted boards, and it can grade and sort recycled cores. Every model is tuned to your lines, lighting and products during deployment, and that tuning is part of the service. On the call, we’ll show you results from lines like yours.
02What can’t it do yet?+
Recognizing the same individual pallet again later, without a tag or barcode, is on our roadmap, not in production. Some checks, like seeing inside a pallet or from several angles, need more than one camera. And grading takes some fine-tuning as the system learns your pallets and your grading rules.
03Can I start with one line, and what does that cost?+
Yes, and we recommend it. Most customers start with one camera on the line that matters most, then add more once the numbers come in. We walk through the cost for your line on the first call, with the simple math on what the problem costs you today.
04How long until I see numbers I can use, and what do you need from my team?+
Implementation can be as short as a few weeks, depending on the number of cameras and the use case you start with. You get data from the first day the camera is up, and we handle camera placement, lighting, model training and validation. You don’t need an IT department or developers.
05Can I talk to a plant like mine that is already using it?+
Yes. Start with a short call so we understand your goals and challenges. Once we know it’s a fit, we’ll introduce you to a customer running a similar operation.
What happens on the call

A short conversation, not a pitch

No slides. We want to understand your plant before we suggest anything.

Step 1 · A short call

We learn your operation

Your lines, your machines, how you count and inspect today, and the one problem that costs you the most.

Step 2 · Your floor

We look at the line

A few photos or a short video walk of the line you care about most. That tells us what a camera could see from day one.

Step 3 · A plan

You get a plan for one line

What we would measure, what you would get back, and the simple math on whether it pays. Then you decide.

Book a call

Start with one line

A short call to understand your operation and where AI could help first. You’ll talk with someone who knows pallet lines, not a general software rep.

Pick a time →
For new pallet manufacturers

Every pallet.Every board.Every nail.

One camera at the nailer outfeed counts your output, tracks every stop and inspects each pallet for missing or protruding nails and missing or shifted boards. Then it keeps the record.

As featured on the cover of Pallet Enterprise, November 2026

One camera at the outfeed

  • Real pallets built per hour, by line and shift
  • Every stop on the nailer, timed
  • Each pallet checked the same way, every time
  • A saved inspection record for every pallet
+32%Measured vs. estimated output · Gruber Pallets
Sound familiar?

Quality on a spot check. Output on a guess.

Inspection is a spot check

Someone at the end of the line looks over a stack and marks it inspected. It’s honest work, but nobody can examine every pallet at production speed.

Buyers want proof, not promises

Customers are getting stricter, and an automated warehouse is far less forgiving of a bad pallet than a person on a forklift ever was.

Estimated output

Tally sheets and end-of-shift estimates are close but rarely exact, and they almost never say when a line went down or why.

Stops nobody logs

The nailer goes down for ten minutes here and twenty there, and the reasons never make it to a report.

What Zira does on your floor

What a camera at the outfeed does

Even with a high-tech nailer, demanding customers have strict standards and want proof. This is how you show it.

Use case 01

New pallet quality inspection

Every pallet that leaves the nailer is checked for missing or protruding nails and missing or shifted boards. Where you need other angles, more cameras can be added.

ValueEvery pallet inspected, not sampled, and fewer bad pallets reaching your customer.
Every board and nail location marked on each pallet.
Use case 02

Output and downtime by line

Counts pallets built per hour against your goal and logs every stop with its duration. A three-color stack light at the line can turn that into a signal the crew sees right away.

ValueReal numbers to manage to, and crews that adjust before a shift falls behind.
Shift dashboard: count against target, efficiency and downtime.
Use case 03

A record for every pallet

Each pallet that passes the camera can get its own digital inspection record with production time, line, measurements and the quality result.

ValueSettle a quality dispute with a record instead of an argument, and stand out in a bid.
Use case 04

Ask your plant a question

Managers can ask in plain English, like which line had the most downtime last week, and get back a sentence, a table or a chart.

ValueAnswers without building a report, for the people who know the operation best.
Ask in plain English: a week of production, summarized.
From the Pallet Enterprise cover story

Proof from the cover story

“
This is setting us apart. It’s what people want to see because gone are the days of somebody at the end of a nailing line visually inspecting everything…To have this kind of tool, this is where we need to be to be the best. It’s exciting!
Keith ReinstetleNational Account Executive, Hinton Lumber
“
Zira put us at a 32% increase over last month’s estimated numbers. This huge improvement means better numbers easily if we manage well.
Dale GruberVice President, Gruber Pallets
“
If a human can see it, there’s a good chance AI can be taught to measure it.
Elhay FarkashCEO and Founder, Zira
Pallet nailing line beneath an overhead camera, with article annotations marking the line and lumber.
One camera. One line.One overhead camera watches a pallet nailing line and the lumber beside it.
From the 10 AI Secrets

The secrets that matter most to you

Start with these three: inspecting every pallet, why each pallet will carry its own record, and how the dashboard became a conversation. See all ten →

03What works today

Every pallet can be inspected, not just a sample

A person can spot-check. A camera checks every pallet the same way, every shift, for missing or protruding nails and missing or shifted boards, and keeps a record. The same approach grades and sorts recycled cores to one standard.

05What’s coming next

Every pallet can carry its own data record

Once a camera checks every pallet on the way out, the record already exists: production time, line, measurements and quality result. Quality stops being a promise and becomes something you can show.

06What’s coming next

The dashboard is now a conversation

Managers can ask the plant a question in plain English, like which line had the most downtime last week, and get back a sentence, a table or a chart.

Not ready to talk? Run the one-shift test.

Pick one line and one shift, write down what you expect, then count for real. The gap is your business case.

Get the worksheet →
What happens on the call

A short conversation, not a pitch

No slides. We want to understand your operation before we suggest anything.

Step 1 · A short call

We learn your operation

Your lines, your machines, how you count and inspect today, and the one problem that costs you the most.

Step 2 · Your floor

We look at the line

A few photos or a short video walk of the line you care about most. That tells us what a camera could see from day one.

Step 3 · A plan

You get a plan for one line

What we would measure, what you would get back, and the simple math on whether it pays. Then you decide.

Questions we hear

Before you book

Does it work with my nailer?

The camera mounts over the outfeed, so it works with the machine you have. Customers run Zira on Viking and other nailing lines. Tell us your setup on the call.

How accurate is the inspection?

Accuracy depends on your pallets, lighting and camera placement, which we tune during deployment as part of the service. We’ll walk through what to expect for your line.

Do I need to cover every line?

No. Start with the line where quality or output matters most. Prove it there, then let the results pay for the next line.

What do you need from my team?

A spot to mount the camera, power and a connection. No IT department or developers. Implementation can be as short as a few weeks, depending on the number of cameras and the use case you start with.

Book a call

See what your nailer isn’t telling you

A short call to understand your operation and where AI could help first. You’ll talk with someone who knows pallet lines, not a general software rep.

Pick a time →
For recycled pallets: dismantling, repair and sorting

Count every repair.Trust every tally.

AI cameras over your dismantlers, repair stations and sort lines count the work, track every stop and grade cores to one standard. No tally sheets, and no arguments over piece counts.

As featured on the cover of Pallet Enterprise, November 2026

What you see in week one

  • Counts by saw, station and shift
  • When each machine stopped, and for how long
  • A live score on a TV the crew can see
  • Numbers you can run piece-rate payroll on
Sound familiar?

Running a recycling floor on estimates

Tally sheets and chalk counts

Repair and dismantle counts come from hand tallies at the end of the shift. They’re close, but rarely exact, and they’re what you pay on.

Payroll arguments

In a piece-rate shop, every disputed count is a conversation with a supervisor. Your best people don’t always get the credit.

Downtime you hear about later

You find out a saw sat idle after the shift is over, and nobody can say exactly when or why.

Grading depends on who’s sorting

Core grading drifts from person to person and shift to shift, and there’s no record to trace quality back to a supplier.

What Zira does on your floor

One camera, taught the jobs your floor needs

The hardware barely changes from station to station. What changes is what we teach it to see.

Use case 01

Dismantler and bandsaw counts

A camera over each saw counts every pallet dismantled, by hour and by shift, against your target. Put the numbers on a TV over the line and crews adjust on their own.

ValueAccurate output by saw and by person, and productivity that moves without buying a new machine.
A week of bandsaw production by saw, summarized by the AI assistant.
Use case 02

Repair counts that run payroll

Cameras count every repaired pallet at each station, and can read the chalk marks crews use on pallets that can’t carry tags. The counts flow straight into payroll data.

ValuePiece-rate pay from counts everyone trusts, and no more end-of-shift tallying.
One overhead camera watching the line.
Use case 03

Core grading and sorting

The camera grades incoming recycled cores to one consistent standard and keeps a record of what it found, so quality can be traced back to the supplier.

ValueOne standard on every shift, and facts to bring to suppliers about the cores they send you.
Use case 04

Downtime and cycle time

See exactly when each machine stopped, for how long, and how long each pallet took. Then aim your effort at the real bottleneck, not the one that just looks slowest.

ValueFewer lost hours, and proof of what is actually holding the floor back.
Shift dashboard: count against target, efficiency and downtime.
From the Pallet Enterprise cover story

Recyclers running Zira today

“
Just like the bandsaw dismantlers, we knew as soon as we turn it over live that then they’re going to work harder and do more.
Adam WinlandPresident, Georgetown Pallet
“
We invested in AI to increase productivity and improve our data. Zira’s grading and sorting delivers both. Our operators have a consistent standard to work from, and we can trace quality back to the supplier.
McVantage PackagingCompany statement
“
The first week we used two people, and then two weeks later added another one, and then the next week another one and another one.
Adam WinlandPresident, Georgetown Pallet
“
We saw immediate results after Zira’s simple deployment process. Productivity is so high, our forklifts have trouble keeping up.
Adam WinlandPresident, Georgetown Pallet
Worker at a pallet processing line beneath a Zira display; the article overlay labels payroll, inventory and scheduling.
From the floor to the front officePlant-floor data connects the work on the line to payroll, inventory and scheduling.
From the 10 AI Secrets

The secrets that matter most to you

Start with these three. They cover the gap between estimates and real counts, what happens when crews can see their score, and how counts flow into payroll. See all ten →

02What works today

Your plant knows more than it tells you

Most plants run on tally sheets and end-of-shift estimates. The value isn’t the video, it’s the data pulled from it: pallets built, how long each took, and when a machine stopped. Measured numbers often don’t match what everyone assumed.

04What works today

AI changes behavior before it changes machinery

When a crew can see an accurate score, people adjust on their own. Counts everyone trusts mean pay everyone trusts, and supervisors spend less time policing and more time coaching.

07What’s coming next

The plant floor and the front office are connecting

When cameras see what happens on the floor, much of the typing goes away. Production counts can feed payroll, inventory and orders, so quoting and scheduling run on what actually happened.

Not ready to talk? Run the one-shift test.

Pick one line and one shift, write down what you expect, then count for real. The gap is your business case.

Get the worksheet →
What happens on the call

A short conversation, not a pitch

No slides. We want to understand your operation before we suggest anything.

Step 1 · A short call

We learn your operation

Your lines, your machines, how you count and inspect today, and the one problem that costs you the most.

Step 2 · Your floor

We look at the line

A few photos or a short video walk of the line you care about most. That tells us what a camera could see from day one.

Step 3 · A plan

You get a plan for one line

What we would measure, what you would get back, and the simple math on whether it pays. Then you decide.

Questions we hear

Before you book

Will my crew push back on a camera?

The camera watches the work, not to replace the crew. Shops that share the numbers with the floor see the biggest gains, because top performers finally get recognized and tally arguments go away.

We pay piece rate on CHEP repairs. Can it count those?

Yes. CHEP doesn’t allow tags, so crews chalk their initials or a code on each pallet. Zira cameras can read those marks, not just count pallets.

Do I need to cover the whole floor?

No. Start with one camera on the saw or repair line that matters most. Most customers add more once the first numbers come in.

What do you need from my team?

A spot to mount the camera, power and a connection. No IT department or developers. Implementation can be as short as a few weeks, depending on the number of cameras and the use case you start with.

Book a call

See what your floor isn’t telling you

A short call to understand your operation and where AI could help first. You’ll talk with someone who knows pallet lines, not a general software rep.

Pick a time →
For operations that build new pallets and recycle

One system.Both sides of the business.

The same AI cameras inspect and count at the nailer, count every dismantle and repair, and grade cores to one standard. One dashboard shows every line, new and recycled, on the same numbers.

As featured on the cover of Pallet Enterprise, November 2026

What you see across the plant

  • Output and downtime for every line, new and recycled
  • Every new pallet inspected at the outfeed
  • Dismantle and repair counts you can pay on
  • Cores graded and sorted to one standard
+32%Measured vs. estimated output · Gruber Pallets
Sound familiar?

Two operations. Two sets of guesses.

Two ways of counting

The new side runs on end-of-shift estimates and the recycled side runs on tally sheets. Neither one is exact, and they don’t compare.

Quality on a spot check

New pallets get a look at the end of the line, and core grading depends on who’s sorting that day.

Payroll arguments

In a piece-rate repair shop, every disputed count is a conversation with a supervisor.

No single picture

It’s hard to tell which line, shift or side of the business is really holding the plant back.

What Zira does on your floor

One camera system, taught both jobs

The hardware is the same on a nailer and a bandsaw. What changes is what we teach it to see.

Use case 01

New pallet inspection and output

A camera at each nailer outfeed checks every pallet for missing or protruding nails and missing or shifted boards, and counts output per hour against your goal.

ValueEvery new pallet inspected, not sampled, and real output numbers to manage to.
Every board and nail location marked on each pallet.
Use case 02

Dismantle and repair counts

Cameras over saws and repair stations count every pallet by station and shift, and can read the chalk marks crews use on pallets that can’t carry tags. The counts flow into payroll data.

ValuePiece-rate pay from counts everyone trusts, and no more end-of-shift tallying.
A week of bandsaw production by saw, summarized by the AI assistant.
Use case 03

Core grading and sorting

Incoming recycled cores are graded to one consistent standard, with a record that traces quality back to the supplier.

ValueOne standard on every shift, and facts to bring to the suppliers who send you cores.
Use case 04

Every line on one dashboard

Output, cycle time and downtime for every nailer, saw and repair line in one place, with TVs and stack lights so crews see their score.

ValueCompare lines and shifts on the same numbers, and aim effort at the real bottleneck.
Shift dashboard: count against target, efficiency and downtime.
From the Pallet Enterprise cover story

Operations running Zira today

“
This is setting us apart. It’s what people want to see because gone are the days of somebody at the end of a nailing line visually inspecting everything…To have this kind of tool, this is where we need to be to be the best. It’s exciting!
Keith ReinstetleNational Account Executive, Hinton Lumber
“
We invested in AI to increase productivity and improve our data. Zira’s grading and sorting delivers both. Our operators have a consistent standard to work from, and we can trace quality back to the supplier.
McVantage PackagingCompany statement
“
We saw immediate results after Zira’s simple deployment process. Productivity is so high, our forklifts have trouble keeping up.
Adam WinlandPresident, Georgetown Pallet
Zira display above a shop floor showing counts and targets for Band Saw 2 and Band Saw 3.
A score the crew can seeA shop-floor display shares bandsaw counts and daily and hourly goals with the crew.
From the 10 AI Secrets

The secrets that matter most to you

Start with these three: the gap between estimates and real counts, inspecting every pallet, and what happens when crews can see their score. See all ten →

02What works today

Your plant knows more than it tells you

Most plants run on tally sheets and end-of-shift estimates. The value isn’t the video, it’s the data pulled from it: pallets built, how long each took, and when a machine stopped. Measured numbers often don’t match what everyone assumed.

03What works today

Every pallet can be inspected, not just a sample

A person can spot-check. A camera checks every pallet the same way, every shift, for missing or protruding nails and missing or shifted boards, and keeps a record. The same approach grades and sorts recycled cores to one standard.

04What works today

AI changes behavior before it changes machinery

When a crew can see an accurate score, people adjust on their own. Counts everyone trusts mean pay everyone trusts, and supervisors spend less time policing and more time coaching.

Not ready to talk? Run the one-shift test.

Pick one line and one shift, write down what you expect, then count for real. The gap is your business case.

Get the worksheet →
What happens on the call

A short conversation, not a pitch

No slides. We want to understand your operation before we suggest anything.

Step 1 · A short call

We learn your operation

Your lines, your machines, how you count and inspect today, and the one problem that costs you the most.

Step 2 · Your floor

We look at the line

A few photos or a short video walk of the line you care about most. That tells us what a camera could see from day one.

Step 3 · A plan

You get a plan for one line

What we would measure, what you would get back, and the simple math on whether it pays. Then you decide.

Questions we hear

Before you book

Do I need separate systems for new and recycled?

No. It’s the same cameras and the same dashboard. Each camera is taught the job for its station.

Where should we start?

With the one line, new or recycled, where better numbers would pay off fastest. Most customers add more once the first numbers come in.

Will my crew push back on a camera?

The camera watches the work, not to replace the crew. Shops that share the numbers with the floor see the biggest gains.

What do you need from my team?

A spot to mount each camera, power and a connection. No IT department or developers. Implementation can be as short as a few weeks, depending on the number of cameras and the use case you start with.

Book a call

See what your plant isn’t telling you

A short call to understand your operation and where AI could help first. You’ll talk with someone who knows pallet lines, not a general software rep.

Pick a time →
For sawmills, lumber and component manufacturers

Your customers’specs are gettingtighter.

Pallet and wood product manufacturers are automating, and specs are tightening. They want proof, and they want consistency. Zira AI cameras check boards against tolerance at the stacker, count what each line produces and keep the record.

As featured on the cover of Pallet Enterprise, November 2026

What a camera at the stacker gives you

  • Every board checked against tolerance before it’s bundled
  • Real piece counts and downtime by line and shift
  • A record of every check to show customers
  • Counts that feed inventory without retyping a tally
Sound familiar?

Tighter specs, same old tally sheet

Specs are tightening downstream

Pallet and component makers are automating. Their nailers, robots and their own customers’ automated warehouses need consistent dimensions, so the specs they send you get tighter.

Customers want proof

A claim about an out-of-spec load is your word against theirs, unless you have a record of what you checked before it shipped.

Counts on a tally sheet

Piece counts come from tally sheets and end-of-shift estimates. They’re close, but rarely exact, and they don’t say when a line went down or why.

Stops nobody logs

The stacker or trimmer goes down for a few minutes at a time, and the reasons never make it to a report.

What Zira does in your mill

One camera, taught the jobs your mill needs

Multiple mills we work with already run Zira at the stacker. It’s the same hardware pallet shops use. What changes is what we teach it to see.

Use case 01

Tolerance checks at the stacker

A camera at the stacker checks board dimensions against your tolerance as boards are stacked, and flags out-of-spec boards before they’re bundled and shipped. Multiple mills we work with run this today.

ValueFewer quality claims and rejected loads, and proof of consistency for customers who are tightening specs.
Use case 02

Counts and downtime by line

Real piece counts on the stacker, trimmer or green chain, by hour and by shift, with every stop timed.

ValueNumbers you can manage to, instead of tally sheets and estimates.
Use case 03

Counts that feed the office

Counts flow into inventory and orders, so nobody retypes a tally at the end of the shift.

ValueInventory, quoting and scheduling based on what actually happened.
From the Pallet Enterprise cover story

Proof is becoming the expectation

Pallet makers are already being asked to show quality, not promise it. That expectation is moving up the supply chain to the mills that supply them.

“
This is setting us apart. It’s what people want to see because gone are the days of somebody at the end of a nailing line visually inspecting everything…To have this kind of tool, this is where we need to be to be the best. It’s exciting!
Keith ReinstetleNational Account Executive, Hinton Lumber
Worker at a pallet processing line beneath a Zira display; the article overlay labels payroll, inventory and scheduling.
From the floor to the front officePlant-floor data connects the work on the line to payroll, inventory and scheduling.
From the 10 AI Secrets

The secrets that matter most to you

Written for pallet shops, but each one applies in a mill: checking every piece, keeping a record of it, and connecting the floor to the office. See all ten →

03What works today

Every pallet can be inspected, not just a sample

A person can spot-check. A camera checks every pallet the same way, every shift, for missing or protruding nails and missing or shifted boards, and keeps a record. The same approach grades and sorts recycled cores to one standard.

05What’s coming next

Every pallet can carry its own data record

Once a camera checks every pallet on the way out, the record already exists: production time, line, measurements and quality result. Quality stops being a promise and becomes something you can show.

07What’s coming next

The plant floor and the front office are connecting

When cameras see what happens on the floor, much of the typing goes away. Production counts can feed payroll, inventory and orders, so quoting and scheduling run on what actually happened.

Not ready to talk? Run the one-shift test.

Pick one line and one shift. Write down the pieces you expect it to produce and how much downtime it will have. Then count for real. The gap is your business case.

Run it with us →
What happens on the call

A short conversation, not a pitch

No slides. We want to understand your mill, your customers’ specs and what a quality claim costs you today.

Step 1 · A short call

We learn your operation

Your lines, your machines, how you count and inspect today, and the one problem that costs you the most.

Step 2 · Your floor

We look at the line

A few photos or a short video walk of the line you care about most. That tells us what a camera could see from day one.

Step 3 · A plan

You get a plan for one line

What we would measure, what you would get back, and the simple math on whether it pays. Then you decide.

Questions we hear

Before you book

We don’t make pallets. Is this for us?

Yes. The same cameras pallet makers use run at the stacker in multiple mills we work with, checking boards against tolerance and counting output.

What can it check?

Board dimensions against your tolerance at the stacker, today. Each model is tuned to your line, lighting and products during setup, and that tuning is part of the service.

Where do we start?

One line, usually the stacker. Prove it there, then let the results pay for the next step.

What do you need from my team?

A spot to mount the camera, power and a connection. No IT department or developers. Implementation can be as short as a few weeks, depending on the number of cameras and the use case you start with.

Book a call

See what your mill isn’t telling you

A short call to understand your operation and where AI could help first. You’ll talk with someone who knows mills and pallet lines, not a general software rep.

Pick a time →
For pallet buyers: retailers, warehouses and distribution centers

Hold suppliersto a standard.Prove what you ship.

Retailers and automated warehouses are rejecting bad pallets and charging back for them. Zira cameras check pallets as they come in from suppliers and keep a record of every loaded pallet that leaves your dock.

As featured on the cover of Pallet Enterprise, November 2026

What changes at your dock

  • Inbound pallets checked against your spec
  • Problems traced back to the supplier
  • A photo record of every outbound load
  • Facts, not opinions, in every dispute
Sound familiar?

Paying for pallet problems you can’t prove

Chargebacks and rejected loads

A broken or out-of-spec pallet at a retailer’s dock turns into a fine, a rejected load or a lost slot, and the cost lands on you.

Your word against theirs

When a customer says the pallet was bad on arrival, you have no record of what it looked like when it left.

Supplier quality varies

Some loads from a supplier are great and some aren’t, and nobody tracks which supplier sent what.

Automation is less forgiving

An automated warehouse rejects a bad pallet a forklift driver would have worked around. The standard just went up.

What Zira does at your dock

Quality you can show, in and out

The same AI vision pallet makers use on their own lines, pointed at your receiving and shipping docks.

Use case 01

Inbound inspection at receiving

Cameras check pallets as they arrive for missing or damaged boards, protruding nails and other defects, against the standard you set, and log which supplier and load each came from.

ValueHold suppliers accountable with a record, and stop bad pallets before they carry your product.
Zira’s pallet inspection view: boards and nail locations marked on every pallet.
Use case 02

A record of every pallet you ship

Every loaded pallet leaving the dock is captured with the time and door, so you know exactly what condition it was in when it left.

ValueDispute chargebacks with a record instead of an argument.
Use case 03

Supplier quality over time

Tag each load with its supplier, and Zira tracks defect rates by supplier, week over week, from the inbound record.

ValueBring facts to 2027 supplier terms, and reward the suppliers who deliver.
From the Pallet Enterprise cover story

Why the pallet industry is moving this way

“
We invested in AI to increase productivity and improve our data. Zira’s grading and sorting delivers both. Our operators have a consistent standard to work from, and we can trace quality back to the supplier.
McVantage PackagingCompany statement
“
This is setting us apart. It’s what people want to see because gone are the days of somebody at the end of a nailing line visually inspecting everything…To have this kind of tool, this is where we need to be to be the best. It’s exciting!
Keith ReinstetleNational Account Executive, Hinton Lumber
Pallet nailing line beneath an overhead camera, with article annotations marking the line and lumber.
One camera. One line.One overhead camera watches a pallet nailing line and the lumber beside it.
From the 10 AI Secrets

The secrets that matter most to you

Two secrets from the cover story matter most at your dock: inspecting every pallet, and every pallet carrying its own record. See all ten →

03What works today

Every pallet can be inspected, not just a sample

A person can spot-check. A camera checks every pallet the same way, every shift, for missing or protruding nails and missing or shifted boards, and keeps a record. The same approach grades and sorts recycled cores to one standard.

05What’s coming next

Every pallet can carry its own data record

Once a camera checks every pallet on the way out, the record already exists: production time, line, measurements and quality result. Quality stops being a promise and becomes something you can show.

What happens on the call

A short conversation, not a pitch

No slides. We want to understand your docks, your suppliers and what pallet problems cost you today.

Step 1 · A short call

We learn your operation

Your lines, your machines, how you count and inspect today, and the one problem that costs you the most.

Step 2 · Your floor

We look at the line

A few photos or a short video walk of the line you care about most. That tells us what a camera could see from day one.

Step 3 · A plan

You get a plan for one line

What we would measure, what you would get back, and the simple math on whether it pays. Then you decide.

Questions we hear

Before you book

We don’t make pallets. Is this for us?

Yes. The same cameras pallet makers use to inspect their output can check pallets at your receiving dock and record what you ship.

Can it help with retailer chargebacks?

It gives you a record of every loaded pallet that leaves, with time and door, so you can show what condition it was in when it shipped.

Do our suppliers need to do anything?

No. Everything runs at your dock. Many buyers share the results with suppliers to set clear expectations.

Where do we start?

One dock door or one receiving lane. Prove it there, then expand to the rest of the building or network.

Book a call

Find out what bad pallets are costing you

A short call to understand your operation and where AI could help first. You’ll talk with someone who knows pallets and pallet quality, not a general software rep.

Pick a time →
Book a call →